With 20 years of experience across the US and Europe, I specialize in crafting design solutions that bridge creativity and strategy. My professional journey has spanned industries from media to healthcare, giving me a broad perspective on how design can drive impact. Whether leading the development of branding campaigns, designing marketing materials, or creating visually engaging presentations, my goal is to help businesses communicate their value effectively.
I bring a unique combination of hands-on graphic design expertise and strategic insight gained through an MBA. My collaborations with leading brands like Intel, Epson, and ZDF have taught me the importance of delivering consistent, high-quality results tailored to diverse audiences. Clients value my ability to manage projects seamlessly, collaborate with cross-functional teams, and deliver on time—even under tight deadlines.
Key Services:
Creative Direction & Branding: Helping businesses shape their visual identity to align with their mission and values.
Presentation Design & Pitch Decks: Transforming ideas into compelling visuals that resonate with stakeholders.
Digital & Print Marketing Materials: Designing campaigns that engage audiences and support business growth.
Strategic Consultation: Providing insights into how design can be leveraged to achieve business objectives.
Illustration & Motion Graphics: Adding a dynamic edge to projects through custom visuals and animations.
What Sets Me Apart:
Global Perspective: Having lived and worked in multiple countries and speaking three languages (English, Spanish, and German), I bring a nuanced understanding of cross-cultural communication and design.
Business Acumen: My MBA ensures that my design solutions are not only visually impactful but also strategically sound.
Adaptability: Whether working with a small startup or a global corporation, I tailor my approach to meet unique challenges and opportunities.
I am passionate about design’s ability to tell stories and solve problems. Let’s collaborate to create impactful solutions that elevate your brand and connect with your audience.
Education
Masters of Business Administration (MBA), Europa-Universität Viadrina, Frankfurt, Germany
Education Abroad Program (EAP), Universitat de Barcelona, Spain
B.A. in Fine Art (Painting and Printmaking), University of California at Santa Cruz
Skills
Design Tools:
Adobe Creative Suite (Adobe XD, Firefly, Photoshop, Indesign, Illustrator, Lightroom, Premiere Pro, Acrobat, After Effects)
Figma
Canva
Project Management & Collaboration:
Microsoft Office Suite (Word, Excel, PowerPoint, Teams, SharePoint)
Google Workspace (Docs, Sheets, Slides)
Project Management Tools (Slack, Asana, Monday.com, Basecamp)
Web & Digital Tools:
Web Design (HTML, CSS)
Email Marketing, Web Accessibility
Display Advertising, Social Media Content Creation
Generative AI Models, Prompt Engineering
Specialties:
Creative Direction, Branding & Corporate Identity,
Presentation Design, Pitch Decks
Illustration, Photo Editing, Color Theory
Animated GIFs & HTML5 Banners
Languages:
English (Native Speaker)
Spanish (Native Speaker)
German (Advanced, B2/C1)